Tag "Blue"
Digital Insurer Blue Partners Adobe for Data-Driven, Personalised Offerings
Hong Kong’s digital insurer Blue has partnered with software company Adobe for its cloud platform to create engaging and personalised experiences for its customers. Blue will leverage Adobe Experience Cloud, including Real-Time Customer Data Platform (RT-CDP) and Customer Journey Analytics
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Digital Insurer Blue Launches Group Medical Insurance Plan Designed for SMEs
Hong Kong’s digital insurer Blue announced the launch of its “WeMedi Group Medical Protector”, a group medical insurance plan designed for small and medium-sized enterprises (SMEs). The plan offers SMEs an affordable option to help its employees have access to
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Digital Insurer Blue Launches WeMedi Top Up to Subsidise Existing Outpatient Plans
Hong Kong’s digital life insurer Blue announced the launch of its WeMedi Top Up (Outpatient) Protector, a top up outpatient plan in the digital life insurance market to subsidise existing outpatient plans to help customers alleviate the financial burden of
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Digital Insurer Blue Rolls Out Post-Vaccination Protection Campaign
Digital life insurer Blue has launched the #WeSupport campaign to provide its customers with free post-vaccination protection from 8 April 2021 to 31 July 2021. Blue offers two complimentary protections where eligible customers can receive HK$300 pharmacy expenses protection and
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Digital Insurer Blue First to Adopt Hong Kong’s iAM Smart Digital Identity Authentication
Hong Kong’s digital life insurer Blue has adopted the iAM Smart authentication method, providing a digital alternative for customers to verify their identity during the online policy application process. Blue claims to be the first insurer to do so. iAM
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