Mox Bank Limited (“Mox”) unveiled today its brand name, brand identity and website. Mox is the new virtual bank in Hong Kong by Standard Chartered in partnership with PCCW, HKT and Trip.com.

Mox is among the eight entities that were granted a virtual banking license last year by the Hong Kong Monetary Authority. Among the 8 licensees ZA was the first to soft-launch its services in December 2019.

Deniz Güven, CEO of Mox, said “Mox operates in a whole new way by listening to customers and focusing on heart share. We aim to empower Hong Kong customers to grow and unlock more possibilities by providing a truly digital and personalised banking experience.”

Features of the virtual bank include a numberless physical bank card that is said to help reduce risks of losing personal information. All card information can be accessed through the Mox app. This is similar to GrabPay’s numberless card which was launched in Singapore last December.

Mox is currently in beta testing by its internal staff, the new virtual bank is said to be launching its services later this year.