Fintech solutions provider iFAST HK launches self-service accounts in Hong Kong, catering to the growing demand for independent wealth management among family offices and corporations.

This move comes as Hong Kong’s family office sector experiences significant growth, with over 2,700 single-family offices operating in the city as of March 2024, reflecting a clear shift in wealth management preferences.

Traditionally reliant on private banks, these family offices are increasingly seeking greater autonomy and control over their investments.

In response to this evolving demand, iFAST, leveraging its over two decades of experience supporting intermediaries and institutional clients, is actively expanding its services to corporate clients with this new self-service account option.

Designed to provide self-service capabilities for greater control, the account enables direct setup with iFAST, granting 24/7 access to transactions and portfolio management.

iFAST’s comprehensive offering includes multi-asset execution and custody, transparent, competitive fee structures, a compliant investment platform with comprehensive portfolio reporting tools, and independent investment insights free from sales pressure.

The company emphasises its hybrid human/tech service model, effectively balancing automation with expert support.

Hong Kong’s robust financial ecosystem continues to drive demand for these advanced wealth management solutions.

Vickie Chong, Business Development Manager at iFAST Hong Kong, said,

“We understand that the needs of family offices are evolving, and we have adapted our platform to meet their changing preferences.

By offering a transparent fee model, flexibility, and hybrid human/tech service model, iFAST ensures this clientele can effectively manage their wealth in today’s dynamic market.”