HSBC Hong Kong has announced the appointment veteran banker Luanne Lim as its Chief Executive effective today onwards.

Luanne was appointed Interim Chief Executive in September 2021. Prior to that, she was Chief Operating Officer at HSBC Hong Kong, a role that she has held since 2017.

She has more than 25 years of experience in the banking industry.

Since joining the bank in Singapore in 1999, she has held leadership roles and spearheaded strategic growth initiatives across a number of markets in Asia, including Hong Kong, mainland China, Indonesia, Malaysia, Singapore and Vietnam.

During her time as Chief Operating Officer, she delivered key innovation and efficiency programmes for the bank’s customers and employees in Hong Kong.

HSBC said in a statement that it has committed to investing more than US$ 6 billion in Asia over the next five years with a focus to build its wealth management and wholesale banking operations.

David Liao, Co-Chief Executive of HSBC Asia Pacific said,

“Luanne was the standout candidate for this role. Over the last six months, she has demonstrated a combination of natural leadership with a deep understanding of both the industry and how HSBC’s global aspirations fit within it.

 

Her proven energy and skill in delivering results that support our commercial and operational goals is what we need as we continue to transform to meet the opportunities for growth here in Hong Kong and beyond.”

Luanne Lim said,

“I am honoured by this tremendous opportunity to lead HSBC in Hong Kong. This is an exceptional time to be part of HSBC as we accelerate our investment in Asia.

 

I am excited to work with our very talented team and together, we will build on our legacy of trust, integrity and internationalisation to drive market leading innovation and client-centric solutions to make HSBC the bank of the future.”